Our Founders - High Performance Real Estate Advisors

Our Founders

Thomas Elrod

Thomas Elrod led The Elrod Team at Keller Williams International in Charlotte, NC. Ranked the #1 Team in the #1 Keller Williams office in the world, Thomas and his team excel at bringing buyers and sellers together with expert knowledge in negotiation.

Thomas comes from a marketing, business, and finance background. Before starting in the real estate business in 2010, Thomas worked in various sales industries. His 20 years of sales experience have made him a strong leader and skilled negotiator. His marketing background is an asset in maintaining aggressive marketing strategy to get your home sold quickly.

Thomas’ work ethic and drive comes from his family and his inspiration comes from providing the highest level of customer service while assisting others in making the best investment of their lives. As an involved member of the community, he strongly believes in giving back and mentoring others.

Call High Performance Real Estate if you are a buyer looking for the best deal, or a seller looking to get your property sold for the most money – and in the least amount of time. Calling High Performance Real Estate costs you nothing, but not calling could cost you thousands. Just say “Sell my house fast in Charlotte, NC!” and High Performance’s Charlotte Real Estate Agents will take it from there.

Lars Hedenborg

Lars Hedenborg was the leader of the top producing real estate team in the Greater Charlotte Area, The Lars Group. In only 8 short years, Lars and his innovative team and aggressive marketing approach allowed him to become a leader in the real estate industry and a top realtor in Charlotte, NC.

Lars’ lead generation websites attract hundreds of thousands of views annually, through the use of direct response and search engine marketing, as well as social media. Are you wondering, can he really sell my house in Charlotte NC? The answer is yes! His team has used every available resource to create a database of over 10,000 buyers that are actively searching for homes in the Greater Charlotte Area.

Before entering real estate in 2008, Lars worked in various corporate roles. With a corporate background, Lars brought his innovative business approach to real estate and has become a leader of change within the industry. In 2012, Lars became a best-selling author with his book, “The New Rise in Real Estate.” Lars now travels the country as a top real estate coach, promoting change and rejuvenation for a broken industry.

Lars openly admits that he owes much of his success to standing on the shoulders of giants (his coaches and trainers), and humble implementation. While Lars loves the real estate business, his true inspiration is his family. He and his wife, Julie, have two young children. Anders and Kendal are great at keeping them on their toes! They were the motivation for Lars to create an effective real estate system that allowed him much more time to spend with family.

As a top Realtor in Charlotte, NC, and a real estate business coach, Lars’ real estate tools, systems and strategies are used by top producing real estate agents and team leaders across the US.